- University
- Academic
- Schools/Vocational Schools
- Vocational School of Justice
- Vocational School
- Vocational School
- Department of Banking and Insurance (Turkish)
- Department of Computer Programming (Turkish)
- Department of Foreign Trade (Turkish)
- Department of Graphic Design (Turkish)
- Department of Interior Design (Turkish)
- Department of Construction Technology (Turkish)
- Department of Occupational Health and Safety (Turkish)
- Department of Media and Communication (Turkish)
- Department of Architectural Restoration (Turkish)
- Department of Radio and Tv Programming (Turkish)
- Department of Civil Aviation Cabin Services (Turkish)
- Department of Civil Aviation Transportation Management (Turkish)
- Department of Tourism and Hotel Management (Turkish)
- Department of Applied English Translation
- Vocational School Of Health Services
- Vocational School Of Health Services
- Department of Child Development (Turkish)
- Department of Physiotherapy (Turkish)
- Department of Paramedic (Turkish)
- Department of Opticianry (Turkish)
- Department of Medical Documentation and Secreteriat (Turkish)
- Department of Medical Imaging Techniques (Turkish)
- Department of Medical Laboratory Techniques (Turkish)
- Department of Elderly Care (Turkish)
- School of Applied Management Sciences
- School of Foreign Languages
- Faculties
- Faculty of Arts and Sciences
- Faculty of Fine Arts and Design
- Faculty of Law
- Faculty of Communication
- Faculty of Business
- Faculty of Engineering
- Faculty of Engineering
- Department of Computer Engineering
- Department of Biomedical Engineering
- Department of Electrical and Electronics Engineering
- Department of Industrial Engineering
- Department of Food Engineering
- Department of Genetics and Bioengineering
- Department of Aerospace Engineering
- Department of Civil Engineering
- Department of Mechanical Engineering
- Department of Mechatronics Engineering
- Department of Software Engineering
- Faculty of Health Sciences
- Medicine
- Graduate School
- Common Courses
- Schools/Vocational Schools
- Research
- Research Centers
- Library
- Smart Campus
- Technology Transfer Office
- İzmir Sciencepark
- Continuous Education Center (EKOSEM)
- Children's University
- Ethics Committee
- Teaching and Learning Center (EKOEĞİTİM)
- Psychology Application and Research Center
- Researcher Training Coordinatorship
- Research Collaborations And Innovation Coordinatorship
- Campus
- INTERNATIONAL
- Contact
Accounting and Auditing Program
BA 402 | Course Introduction and Application Information
| Course Name |
Business Policy
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
BA 402
|
Fall/Spring
|
3
|
0
|
3
|
6
|
| Prerequisites |
None
|
|||||
| Course Language |
English
|
|||||
| Course Type |
Elective
|
|||||
| Course Level |
First Cycle
|
|||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | DiscussionGroup WorkProblem SolvingCase StudyQ&ACritical feedbackLecture / Presentation | |||||
| National Occupation Classification | - | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | This course aims at enhancing the knowledge and skills of students about the basic concepts of strategic management, environmental scanning, strategy formulation, and strategy implementation and control. |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | This course covers various topics related with strategic management and business policy. Basic concepts of strategic management, the issues of corporate governance and social responsibility and ethics are first discussed. Scanning external and internal environment, specifying organizational mission, goals and core competences, formulating corporate and functional strategies, followed by strategy implementation, evaluation and control are the main topics to be discussed. Case studies related with these topics are analyzed. In discussing these topics, the issues of globalization, innovation, sustainability, and applicability of strategic management concepts to Turkish business context are also discussed. |
| Related Sustainable Development Goals |
|
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | The Basic Concepts of Strategic Management | Bamford et al (2024) Chapter 1 |
| 2 | Corporate Governance | Bamford et al (2024) Chapter 2 |
| 3 | Social Responsibility and Ethics in Strategic Management | Bamford et al (2024) Chapter 3 |
| 4 | Environmental Analysis and Industry Analysis | Bamford et al (2024) Chapter 4 |
| 5 | Organizational Analysis and Competitive Advantage | Bamford et al (2024) Chapter 5 |
| 6 | Strategy Formulation: Business Strategy | Bamford et al (2024) Chapter 6 |
| 7 | Strategy Formulation: Corporate Strategy | Bamford et al (2024) Chapter 7 |
| 8 | Midterm | |
| 9 | Strategy Formulation: Functional Strategy and Strategic Choice | Bamford et al (2024) Chapter 8 |
| 10 | Strategy Implementation: Global Strategy | Bamford et al (2024) Chapter 9 |
| 11 | Strategy Implementation: Organizing and Structure | Bamford et al (2024) Chapter 10 |
| 12 | Strategy Implementation: Staffing-Directing | Bamford et al (2024) Chapter 11 |
| 13 | Evaluation and Reassessment | Bamford et al (2024) Chapter 12 |
| 14 | Presentations | |
| 15 | Review of The Semester | |
| 16 | Final Exam |
| Course Notes/Textbooks | Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. ISBN 13 (eTextbook): 978-1-292-72744-8 |
| Suggested Readings/Materials | M. E. Porter. 1996. What is strategy? Harvard Business Review’s Must-Reads on Strategy, pp.4-24. Robert C. Pozen. 2010. The Case for Professional Boards. Harvard Business Review, December, pp. 50-58. M. E. Porter & M. R. Kramer. 2011. Creating Shared Value. Harvard Business Review, January, 62-77. M. E. Porter. 2008. Five Competitive Forces that Shape Strategy. Harvard Business Review’s Must-Reads on Strategy, pp. 25-40. Collis, D.J. & Montgomery, C.A. (2008). Competing on Resources. Harvard Business Review, 86(7/8), pp. 140-150. |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury |
1
|
10
|
| Project |
1
|
20
|
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
1
|
30
|
| Final Exam |
1
|
40
|
| Total |
| Weighting of Semester Activities on the Final Grade |
3
|
60
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
40
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
14
|
2
|
28
|
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
0
|
||
| Portfolio |
0
|
||
| Homework / Assignments |
0
|
||
| Presentation / Jury |
1
|
10
|
10
|
| Project |
1
|
22
|
22
|
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
1
|
25
|
25
|
| Final Exam |
1
|
35
|
35
|
| Total |
168
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
|||||
|
1
|
2
|
3
|
4
|
5
|
|||
| 1 |
To be able to acquire theoretical and practical knowledge and skills in the area. |
-
|
-
|
-
|
-
|
-
|
|
| 2 |
To be able to approach problems with an analytical and holistic viewpoint. |
-
|
-
|
-
|
-
|
-
|
|
| 3 |
To be able to gain knowledge about both national and international accounting and auditing standards. |
-
|
-
|
-
|
-
|
-
|
|
| 4 |
To be able to communicate the findings and solutions to the accounting and auditing problems in written and oral formats. |
-
|
-
|
-
|
-
|
-
|
|
| 5 |
To be able to critically evaluate the performance of accounting and other related management information systems, and organizations. |
-
|
-
|
-
|
-
|
-
|
|
| 6 |
To be able to develop innovative and creative approach to real-life business issues. |
-
|
-
|
-
|
-
|
X
|
|
| 7 |
To be able to integrate knowledge gained in the main areas of accounting and auditing through a strategic perspective. |
-
|
-
|
-
|
-
|
-
|
|
| 8 |
To be able to act in accordance with the scientific and ethical values in studies related to accounting and auditing. |
-
|
X
|
-
|
-
|
-
|
|
| 9 |
To be able to demonstrate both leadership and team-work skills through being an efficient and effective team member. |
-
|
-
|
-
|
-
|
-
|
|
| 10 |
To be able to have an ethical perspective and social responsiveness when evaluating and making business decisions. |
-
|
-
|
-
|
-
|
X
|
|
| 11 |
To be able to collect data in the area of business administration and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1). |
-
|
-
|
-
|
-
|
-
|
|
| 12 |
To be able to speak a second foreign at a medium level of fluency efficiently. |
-
|
-
|
-
|
-
|
-
|
|
| 13 |
To be able to relate the knowledge accumulated throughout the human history to their field of expertise. |
-
|
-
|
-
|
-
|
-
|
|
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
NEWSALL NEWS
IZMIR UNIVERSITY OF ECONOMICS GÜZELBAHÇE CAMPUS
DetailsGLOBAL CAREER
As Izmir University of Economics transforms into a world-class university, it also raises successful young people with global competence.
More..CONTRIBUTION TO SCIENCE
Izmir University of Economics produces qualified knowledge and competent technologies.
More..VALUING PEOPLE
Izmir University of Economics sees producing social benefit as its reason for existence.
More..
You are one step ahead with your graduate education at Izmir University of Economics.